15
Dec
09

House votes to turn down volume of noisy TV ads

WASHINGTON — The House has voted to level off the abrupt spikes in volume felt by television viewers during commercial breaks.

The bill — approved by a voice vote — is aimed at stopping TV ads from playing noticeably louder than programs.

Supporters say the measure would alleviate a common irritation that leads consumers to scramble for the mute button as they watch their favorite shows.

The legislation requires the Federal Communications Commission to adopt guidelines developed by the TV industry.

Right now, the government doesn’t have much say in the volume of TV ads.

An identical measure has been introduced in the Senate.

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